Kris Aquino for Ever Bilena

     Ever Bilena is one of the local brands that I noticed to have slowly but surely gained popularity last year. The quality of their makeup has improved a lot. I was a member of a beauty forum group on Facebook and I saw members raving Ever Bilena products particularly the matte lipsticks.

     Looks like the brand will be the talk of the town as the 'Queen of All Media' was announced as the newest ambassador and will be joining their growing family. Ever Bilena CEO Dioceldo Sy said that they are so excited for this because Kris Aquino is one of the trusted celebrities by the Filipino. 

Kris Aquino for Ever Bilena
photo from shopgirljen.com

Acquire Aesthetic Expertise at Center for Aesthetic Studies

     According to Merriam-Webster, Aesthetic means a set of ideas or opinions about beauty or art. The definition may be simple but it's a serious business. 

     As the renowned fashion icon Calvin Klein once said, “the best thing is to look natural, but it takes makeup to look natural.” This underscores the reality that looking your best does not “just happen.” Indeed, even professional models, actresses, and beauty professionals have time and tested makeup methods that took years to master and apply. 

Acquire Aesthetic Expertise at Center for Aesthetic Studies

Watsons Happy New You Campaign Launch

     New year, new you! New Year's Resolutions will always be there, it may be the same every year, but there is one thing that you need to do to achieve what's on your list- leave time to love yourself!

     It’s the starting point for every other change you can make, and it’s surprisingly hard to do, but have no fear. This year, Watsons is going to help you nail down those New You resolutions with a few simple tips and a boatload of awesome products. Some of the products you'll see below are tried and tested by yours truly so don't be afraid to try and discover it for yourself!

Watsons Happy New You Campaign Launch

Feature: blk Cosmetics

     Prolly you've seen all the beauty and lifestyle bloggers muse their experiences on blk Cosmetics. The brand is owned by the one and only Anne Curtis. Her mission is to launch a makeup line that's all about uncomplicated beauty. Simply put, she wanted a makeup line that's simple, easy to apply, has superb quality but easy on the budget.

     Anne knows how important it is to have a beauty routine that works and won’t take much time. This meant paring down all the possible makeup options to come up with a carefully curated line that carries only the absolute essentials. Know more about blk Cosmetics and why for Ann "less is more, and that beauty should be made easy.”

Feature: blk Cosmetics

The SM Beauty Holiday Gift Guide #SoMuchGifts

     Can you relate when I say that the most stressful yet joyful shopping season of the year is the holidays? You'll experience all the hassles from thinking what to give to family members and friends, narrowing down the list, going to malls, crowd, and traffic BUT there's a joyful feeling because the gifts that they'll receive from you will make their holiday extra special.

     Did you know that you can have So Much Gifts For The Holidays at SM Beauty? Time is precious that's why The SM Store Beauty Section lets you step up your gifting game for the Christmas season with the best offerings for the people on your list. I've checked what's in store for you, so if you still don't know what to give, check out the items you'll see below :)

The SM Beauty Holiday Gift Guide 

Step Up Your Eye Game with SM Beauty 2017

     When it comes to eye makeup, I can say that I'm more of "kilay on fleek" and eyeliner on point kind of gal. I'm not into eyeshadows because I can't get the hang of blending and matching colors but I can apply a single color to my eyelid if the need arises.

     Who here loves to apply eyeshadow and full eye makeup? Well, it's that time of year again - are you ready to Step Up Your Eye Game with SM Beauty? It's already a drill, every October of the year, eye makeup products will be sale up to 50% off the entire month! Sharing the participating brands and what products you need to invest in building your eye makeup essentials below.

Step Up Your Eye Game with SM Beauty 2017

Althea Korea Turns 2 Birthday Haul

     Althea Korea turned 2 last July and it rained blue beauty boxes all over Asia and to countries where Althea Korea ships their products. There were so many surprises in store last July for both K Beauty fans and beauty bloggers who were called Althea Birthday Squad.

     I'm one of the few bloggers who joined the squad in spreading the birthday cheer. I received Althea’s Limited Edition Birthday Cake Box with DIY cake box deco, a birthday card, and gift pack which consisted of my haul. I only picked three items this time because I still have a lot of K Beauty products to try at home. Sharing a short feature of my Althea Korea Turns 2 Birthday Haul after the jump!

Althea Korea Turns 2 Birthday Haul

Feature: Cathy Doll Nude Me Collection Photos and Swatches

     Hello, dearies! Cathy Doll Philippines celebrated their first year anniversary last May with the launch of their newest collection- Nude Me! I was not able to attend the event but Cathy Doll Philippines sent me the products in this new collection that will excite the girls who love to sport the 'no makeup' makeup look.

     The new collection features Cathy Doll’s Eyebrow Cara, Nude Me Liquid Lipstick, Nude Me Eyeshadow and the Sculpting Highlight and Shading Cushion SPF50 PA+++. Cathy Doll has won the hearts of Filipinas who are in pursuit of only the best in beauty trend with its wide range of cosmetics, facial and body care, beauty accessories and skin care products. So without further ado, let me show you Cathy Doll's Nude Me Collection after the jump!

Feature: Cathy Doll Nude Me Collection Photos and Swatches

Unboxing and Feature: BDJ Elite Box- Colour Collection

     This generation is so lucky because curated beauty boxes are easily accessible. Subscription boxes landed in Philippine shores years ago and beauty aficionados' curiosity to try different makeup products are super-fed! I'm sure you'll be dancing once you receive full-sized products plus sampler inside a reusable box for only a fraction of the price.

     One of the subscription boxes available is BDJ Box. I presume some of you already know the brand and have tried subscribing to one of their beauty boxes. They also have the exclusive BDJ Elite Box- a box full of surprises that contain specially curated makeup product or skin care needs. I received the exclusive MAY BDJ Elite Box and it's full of Colour Collection products. See my unboxing below :)

Unboxing and Feature: BDJ Elite Box- Colour Collection

SM World of Beauty

     I was in high school, I often hear my mom talking to my titas who live abroad about makeup brands that are not available locally. Two of my aunts work at Macy's that's why if there's a new shade of lipstick from my mom's favorite brand, she will just tell it to them but it will take a year before the balikbayan boxes will arrive at our doorsteps.

     To cut a long story short, it's hard to buy makeup from brands that are exclusively available abroad but now, hoarding buying is a breeze because all the coveted brands from different parts of the world are exclusively available at SM World of Beauty! Let me share with you some of my fave brands from around the world below :)

SM World of Beauty