Feature: Wonderhome Naturals

     I’m a self-confessed clean freak and my husband calls me ‘foreign contaminant’ (one of the robots in Wall-E) every time he sees me cleaning non-stop at home that's why I'm so happy when receiving cleaning products for home care, personal care, and lifestyle use. Ironically, some of the cleaning products we use at home though formulated to kill dangerous germs, contain ingredients that, even with short-term use, can irritate the eyes, skin, and throat, and cause headaches, dizziness, vomiting, and trigger asthma with their strong, chemical scents. 

     Volatile Organic Compounds (VOC), gases emitted from cleaning supplies and pesticides, also pose a huge threat to our health. Long-term exposure and inhalation could lead to cancer, kidney and liver damage, as well as damage to the central nervous system. Having that said, this promising brand is leading a clean revolution and making waves of changes, not waste! Introducing Wonderhome Naturals, a proudly Filipino brand that brings home and personal care products powered by plant probiotics. More about the brand and the products they sent me below.

Feature: Wonderhome Naturals

Breeze Power Machine Liquid Detergent with UltraClean Concentrate

     These changing times have turned moms into power moms- juggle more responsibilities every day because of the added time of the family members at home. We have transitioned to work from home and learn from home setups. As the housekeeper in the new normal, I've found my schedule fully booked from sunrise to sunset that's why I need to find solutions to complete my errands efficiently so I can keep a good balance and finish my tasks each day.

     Speaking of tasks a.k.a house chores, laundry day is one of the toughest. I need something good and efficient in helping me remove stubborn stains and thoroughly cleans them in just one wash. Here's one brand that will take care of one important chore in a worry-free way and that is the all-new Breeze Power Machine Liquid Detergent with UltraClean Concentrate. Sharing the features of this new laundry buddy that has a golden trio of power washing to help you save on time and effort for laundry.

Breeze Power Machine Liquid Detergent with UltraClean Concentrate 

Ariel Men #JuanWash Campaign Launch

     In Filipino households, doing the laundry is traditionally seen as a woman’s sole responsibility. Thanks to the shift in people’s mindsets, aided by Ariel’s progressive #JuanWash campaign, that backwards thinking will soon be a thing of the past. In the recent launch of Ariel Men, John Prats said that “Ang Ariel Man ay makabago at progresibo. Ang totoong macho ay tumutulong sa mga gawaing bahay to serve as good male role models for the kids,” 

     Recognizing that chores can be done by anyone, Ariel rolled out the #JuanWash campaign which is targeted towards men. Its goal is straightforward and goes right into the heart of the matter – to get men to do their share of laundry duties, one wash at a time. For Ariel men, this goes beyond simply doing the laundry, as it also shows their support to their wives, and moulds their children into understanding the equal role of men and women in doing the household chores.

Ariel Men #JuanWash Campaign Launch

Cotton USA New Brand Identity Re-launch

     Last June 26, Cotton Council International (CCI), the marketing and promotions arm of United States Cotton industry had a relaunch of its 26-year old flagship brand, COTTON USA. I presume you already know this brand as you've seen it in the tags and labels of your clothes. Wearing COTTON USA made clothes is perfect for our humid weather. It's relaxing and revitalizing to wear. Wearing cotton has benefits that the whole family would surely love. 

     Since 1898, over 50,000 product lines and 3 billion products have proudly carried the name COTTON USA. Here in our country, the COTTON USA Mark was introduced to garment manufacturers and consumers in 1994. I'm on my elementary years that time and if my memory serves me right, we bought undershirts and half slips with COTTON USA mark as part of my daily uniform. This Mark, that is displayed on garments and merchandising shelves, has been a symbol that assured Filipinos that the items being purchased were 100% cotton, 50% of which was cotton sourced from the United Stated of America. During the event, I've discovered that there are other countries that produces cotton but I've gown up knowing it solely from USA. To know more the launch and their new logo, scroll down dearies!

Cotton USA New Brand Identity Re-launch

The new COTTON USA logo 

• The seven twists and turns of the cotton boll symbol represent the seven segments of our industry: producers, ginners, warehousers, merchants, cottonseed handlers, cooperatives, and manufacturers. It’s a story of integration and partnership.
• Finally, the design embodies the idea that cotton is on a global journey. It’s the story of a single fiber, born in the USA, from seed, sun, and soil –not a refinery– that travels around the world, touched at each step by those who care, both in crafting and wearing. In the end, this fiber that was born in the earth, goes full-circle and returns to the earth.

Cotton USA New Brand Identity Re-launch

     New logo and a revitalized brand vision emphasizing three key attributes that set U.S. cotton apart from others:

• PURITY- U.S. cotton is shipped pure from the field. It's clean, non-irritating, and safe. It is the standard by which all other fibers are measured.
• QUALITY- U.S. Cotton producers take meticulous care to produce high quality U.S. cotton. 
• RESPONSIBILITY- From U.S. cotton producers to manufacturers, they are dedicated to creating a better world. Land use has been reduce by 30%, soil erosion by 68%, irrigation water applied by 75%, energy use by 31% and greenhouse gas emissions by 22%. U.S. cotton us biodegradable and can be safely returned to earth.

Cotton USA New Brand Identity Re-launch

     From infant wear, children's wear, bath essentials, men's wear, and ladies' wear, I'm sure you have a COTTON USA brand in your closet. See this adorable COTTON USA stuffed toy? This is made of pure cotton and it's so cute and cuddly. The texture of pure cotton can be felt while touching this stuffed toy. It's so soft and pure!

Cotton USA New Brand Identity Re-launch

Mr. Kraipob Pangsapa the ASEAN Representative of Cotton Council International 

     During the event, Mr. Kraipob Pangsapa the ASEAN Representative of Cotton Council International shared to us the history and important facts about COTTON USA. Kraipob promotes COTTON USA at the consumer level in Thailand and in the Philippines. Beyond Thailand, he also travels to meet with and assist trade partners and users of U.S. cotton in Cambodia, Indonesia, Laos, Malaysia, Myanmar, Philippines, Singapore, and Vietnam.

Cotton USA New Brand Identity Re-launch
Mr. Kraipob Pangsapa the ASEAN Representative of Cotton Council International
Dr. Ana Palabyab-Rufino dermatologist

     COTTON USA also invited a dermatologist and discussed important things with regards to Fabric Dermatitis. She also shared advantages of using cotton fabrics. Cotton is non-irritating, soft and comfortable, absorbent- keeps sweat away from skin, breathable, durable- easy to wash and care compared to other fabrics, affordable, and biodegradable.

     Sharing also with you these Laundry Tips for Cotton Garments and Home Textiles so you'll know how to properly take good care of your cotton fabrics at your home:

1. Follow care-label instructions properly.
2. Sort. Keep whites, darks, brights and medium colors separate.
3. Denim, curdoroy and canvas go in a cool wash; lighter colors and materials go in warm water.
4. Pre-treat stains before you wash to prevent them from setting.
5. Don't overload! Leave space for your clothing and detergent to move freely in the washing machine.
6. Keep your brights vibrant by turning clothing inside out before washing.
7. Dry just long enough to remove wrinkles and moisture. If left in too long the heat can actually set wrinkles, increase static cling and cause shrinkage.

     Is your cotton, COTTON USA? Check out the brands listed below to know if you're wearing pure cotton from COTTON USA. Here are some of the COTTON USA Licensees in the Philippines:

Children’s brands 

Cotton Stuff, St. Patrick , Disney Baby, Barbie, Martel, Martel Babies, Martel Kids, Puritan Jr 

Women’s brands 

Snooze Sleepwear, Burlington, Darlington 

Men’s brands 

Burlington, Darlington, Santa Barbara Polo and Racquet Club 

Men’s innerwear brands 

Carter, Fila, Puritan, Walker 

Home textile and Personal care brands 

Attewater, Bloomsfield, Cottonfields, Martel, Canadian, Canopy, Purity Absorbent Cotton 

Textile Manufacturers 

Knitasia Industries, Inc. (Formerly Clothman Knitting Corp.), Interlock Fabrics Corporation, New Fortune Knit Craft Industries, Inc., Oversea Warp Knitting, Inc., Richjordan Enterprise, Signal Knitting Mills, White Gold Manufacturing Corporation 

Spinners 

Indo Phil Textile Mills, Inc., Solid Development Corp. 

     Thank you so much COTTON USA for having me. I learned a lot during the intimate event with other mommy bloggers and the topic about Fabric Dermatitis is an eye-opener for me. Now I know what are the do's and dont's when one member of the family shows signs and symptoms of this skin disease. I'll be sharing more about Fabric Dermatitis soon on this blog.

To know more about COTTON USA visit http://www.cottonusa.org/

Good Times!~