Master the SEO Code: How to Optimize Your Digital Strategy for Growth

     When it comes to getting your website noticed, Search Engine Optimization (SEO) is your best friend. Simply put, SEO is improving your website’s visibility on search engines like Google, Bing, and Yahoo so you can attract more organic (non-paid) traffic. But here's the catch: as search engines constantly update their algorithms, it means you need to stay on your toes and adjust your strategies to keep up.

     Gone are the days of focusing solely on keyword stuffing and link building. Today, SEO is more about creating a seamless user experience, offering high-quality, relevant content, and meeting the needs of your audience. Ready to dive into the world of SEO? Let’s explore the essentials and how you can optimize your website for maximum visibility and traffic.

Master the SEO Code: How to Optimize Your Digital Strategy for Growth

Samsung Bespoke AI Simplifies Home Life Through Personalized Experiences

     Samsung introduced its new Bespoke AI lineup for innovative AI Home experiences, boasting advanced AI features and displays. Samsung’s Bespoke AI appliances bolster the company’s goal of AI-driven connectivity, which is designed to adapt to diverse lifestyles and simplify life at home.

     With the average Filipino investing more time in their hustle and less time on chores and personal interests, Samsung seeks to allow homeowners to make the most of their days at home worry-free with AI-powered home solutions, connected through SmartThings. “At the heart of everything we do at Samsung is our goal to make the lives of our customers better and easier with our technology, including our home appliances,” said Ramon Medina, Head of Digital Appliances for Samsung Electronics Philippines. “We are proud that our newest Bespoke AI appliances are a testament to Samsung’s deeper commitment to integrating AI across the connected experience to cater to diverse lifestyles.”

Samsung Bespoke AI Simplifies Home Life Through Personalized Experiences

Get a Chance to ‘Experience’ Squid Game in Real Life with PLDT Home!

     Ever watched Squid Game and thought you could do better in the challenges? Here’s your chance to test your skills in adrenaline-pumping games – minus the real danger, of course, but with loads of fun and a once-in-a-lifetime experience.

     PLDT Home, in collaboration with Netflix, is taking five lucky winners and their plus ones to Squid Game: The Experience in Seoul, South Korea – a fully immersive experience based on the popular Netflix thriller-drama where participants can play games inspired by the show!

Get a Chance to ‘Experience’ Squid Game in Real Life with PLDT Home!

Jed Madela, Eleven11 join PLDT Home’s Fiber Fest in Batangas

     PH’s top balladeer Jed Madela and rising P-pop group Eleven11 are set to headline PLDT Home’s exclusive Fiber Fest 2025. This highly anticipated event is happening this Saturday, April 5, at Tanauan City in Batangas, offering a unique experience for all attendees.

     Fiber Fest, the pioneering broadband festival by PLDT Home, is now in its second year. This year, it’s bigger, better, and more exciting, bringing the best broadband deals and exclusive digital experiences to Filipinos nationwide.

Jed Madela, Eleven11 join PLDT Home’s Fiber Fest in Batangas   

Phishing Tactics You Should Know About

     In today's digitally interconnected world, phishing attacks have become a prevalent threat. Cyber attackers use deceptive strategies to manipulate individuals into disclosing sensitive information, including usernames, passwords, and credit card numbers, by posing as credible sources. Although a growing number of internet users recognize the threats posed by phishing, the ingenuity of these attackers is constantly advancing, underscoring the necessity for continuous vigilance among all users.

     The nature of phishing goes beyond mere deception. Cybercriminals use a sophisticated method to exploit human psychology, often preying on fear, curiosity, or urgency. With the rise of digital communication, emails have become a common medium for these attacks, but they are not confined to just one form. Phishers have expanded their toolkit to include phone calls, text messages, and social media, each platform presenting unique challenges for identifying and combating these threats.

Phishing Tactics You Should Know About
image from pexels.com

PLDT Home Fiber Fest Year 2

     PLDT Home’s pioneering broadband festival is back for its second year—with bigger surprises in more areas nationwide. Fiber Fest widens its reach in 2025, bringing same-day fiber installations, ultra-fast broadband, and exclusive digital experiences to more communities across Luzon, Visayas, and Mindanao.

PLDT Home Fiber Fest Year 2

Level Up Your Home with these 5 Easy (and some, FREE) Upgrades

     Let's be honest, who doesn't dream of living in a home that's both stylish and functional? A sanctuary where you can relax, entertain, and just generally feel good. Your home might need an extra step or two in becoming the best it can be, but the thought of renovations can often conjure up images of hefty price tags and stressful disruptions.

     Good news, though — you don't need to empty your savings account to make some seriously impactful upgrades at home. Awesome home upgrades that transform your living space and lifestyle can easily be simple, budget-friendly projects. Here are five ways you can go about leveling up your home:

Level Up Your Home with these 5 Easy (and some, FREE) Upgrades

Cignal’s 95 Channels for Only P290/month!

     For most Filipinos who spend a fifth of their waking hours watching TV, there’s nothing quite like coming home and unwinding with the family while tuning into a variety of movies and TV shows. With Cignal, you can create many more bonding moments at home and enjoy unli entertainment as the Philippines’ premier direct-to-home satellite provider launches its newest offering: Cignal Plan 290. The plan is the service’s most value-packed yet, as it comes with 95 channels – 25 in amazing high definition (HD) and 70 in standard definition (SD). It is conveniently available as an add-on to your PLDT Home subscription.

     Cignal Plan 290 gives you access to a diverse selection of channels that broadcast live sports, news, movies, TV shows, and other content that may not be available through other services. With Cignal Plan 290, you don’t have to go on different streaming platforms and pay for each one. Cignal TV also comes with features like DVRs to record the shows you may not be at home for – so it works just like a streaming platform where you can watch as many times as you want, when you want to. The plan includes infotainment from premium channels and programming including HBO, Nickelodeon, Cinemax, One News, HITS, and BBC Earth, catering to every member of the family no matter what age and interest.

Cignal’s 95 Channels for Only P290/month!

Experience up to 1 Gbps speeds for an extra P500/month

      Upgrade your existing PLDT Home Fiber plan to speeds of up to 1 Gbps for as low as P500 monthly until January 31, 2025. This new year, elevate your digital experience at home and be among the first to experience gigabit internet with PLDT Home's limited-time offering. As a special treat, PLDT Home is letting customers on Fiber Plans 1699 and higher enjoy speeds of up to 1Gbps until December 31, 2025.

     Gigabit speeds deliver up to 10 times faster than the average 100 Mbps connection for households so families get to enjoy high-speed connectivity for multiple users at home. Moreover, families can also ensure consistent and reliable connectivity across multiple and high-bandwidth smart home devices.

Experience up to 1 Gbps speeds for an extra P500/month

PLDT Home Fiber 'Always ON' the ONE modem to rule them all

     Among the first of its kind in the world, this newly launched new hybrid modem can automatically switch a customer’s connection from fiber to LTE in case of downtime. The device can deliver speeds of up to 1 Gbps and is equipped with unlimited LTE that serves as backup.

“We call this ‘Always On.’ In the event of a service interruption, you don’t need to worry about losing access to the internet. Even with a severed cable, you will stay connected and pursue your online activities with minimal interruption,” said Jeremiah de la Cruz, Senior Vice President and Head of Home Business Group at PLDT.

     When the device detects downtime and switches to LTE, the new Always On modem will also file a service repair ticket so that customers no longer have to report loss of service. “We wanted to create a product that was responsive to the needs of our customers. We believe this will help elevate the internet standard in the country,” added de la Cruz.

PLDT Home Fiber 'Always ON'- the ONE modem to rule them all

(L-R): On PLDT’s 96th anniversary, PLDT Home launches a pioneering innovation in the country. Leading the launch of the new PLDT Home Fiber Always On are PLDT’s John Henri Yañez, FVP and Head of Home Product and Portfolio Management; Jeremiah de la Cruz, SVP and Head of Consumer Business – Home; and Roy Victor Añonuevo, VP and Head of Home Broadband Product Management; and TV host Justin Quirino.

Things you Need To Know about 5G

     Have you ever wanted to experience the real power of 5G at home? PLDT Home’s new Home WiFi 5G+ might be the answer. Bringing the future of 5G connectivity into your home, it offers faster speeds, greater capacity, and enhanced flexibility. Here’s why upgrading to 5G+ could transform your home internet experience.

Things you Need To Know about 5G

PLDT Home WiFi Prepaid Offers Free Eat Bulaga Livestream Everyday

     Remember your childhood when you would spend noontimes watching your favorite TV show Eat Bulaga? Well, Eat Bulaga! has gone digital now, livestreaming on Facebook and YouTube during their usual Monday to Saturday timeslot. 

     Now, you don’t have to miss a single episode of the kulitan and tawanan, even if you’re not in front of a TV! PLDT HomeWiFi makes it easier too because now all its FamLoad All Access gives1GB of data for Eat Bulaga! live steam from Monday to Saturday 11:30AM to 2:30PM.Of course, there’s more to these PLDT Home WiFi Prepaid perks! Here are five things you need to know:

PLDT Home WiFi Prepaid Offers Free Eat Bulaga Livestream Everyday

PLDT Home Uncaps 5G+ Experience with Home WiFi

     PLDT Home ushers a new era of 5G technology in the country with the new PLDT Home WiFi 5G+, capable of delivering uncapped speeds of up to 1.5Gbps at the ground-breaking introductory price of only P1,495. “PLDT Home has always been at the forefront of driving innovations in broadband technologies in the country. Backed by our robust network, our fixed wireless access (FWA) has the capability to deliver up to 1.5 Gbps. With an advanced device that connects to the 5G and 4G network, our PLDT Home WiFi 5G+ is changing the game in the wireless segment,” says Jeremiah de la Cruz, PLDT Senior Vice President and Head of Consumer Business Home Group.

     PLDT Home WiFi 5G+ is leading the next wave of fixed wireless evolution for Filipinos. "As we continue to expand our network nationwide, our customers on 4G can already enjoy its benefits now and look forward to the 5G experience with our continuous 5G roll-out. With the continued demand for fixed wireless solutions in the country, our focus remains – to deliver reliable connectivity for our customers’ better digital experiences at home,” he adds.

PLDT Home Uncaps 5G+ Experience with Home WiFi

Best Deal Alert! Supercharge Your Home with an All-in-One Broadband Plan

     Today’s digital life has many advantages-- from the convenience of working remotely to staying connected with your family and having a variety of choices for entertainment at home.

     But while more Filipinos have access to the internet today—an estimated 69 million who spend an average of nine hours online daily—the reality is that consumers are tightening their belts to prioritize their needs. At the end of the day, we must be smarter with our budget.

Best Deal Alert! Supercharge Your Home with an All-in-One Broadband Plan

Feature: ML Payroll PRO

     We cannot deny that the pandemic has hit micro, SMES and even big companies real hard. Business owners were forced to shut down their business and many employees lost their jobs. In a span of four years, the world has changed and those who closed their doors are gradually stepping up to re-establish their venture. Starting a business can be challenging and overwhelming for first timers because there's a lot of things to consider and one of them is employment management. 

     Planning to start a business and worrying on how to manage the back-office department? Fret not because ML Payroll is here to help micro, small and medium business owners in managing their payroll system. I know that business owners these days are looking for accessible, easy to use, efficient and reliable system to assist their employment supervision. Because of this, ML Payroll is the perfect partner in managing not only the employees' salary but also other aspects in the HR department. To know more about ML Payroll and the features of their system, click read more :)

Feature: ML Payroll PRO

PLDT Home New Fiber Unli All Plans with Unli Mobile Calls and 2x Faster Speeds

     PLDT Home is revolutionizing family connectivity with its new Fiber Unli All Plan1399. This plan has unlimited mobile calls and double internet speeds, ensuring everyone stays connected effortlessly. PLDT Home Fiber Unli All Plans now have enhanced Unli Fam Call, a feature that lets the whole family enjoy free calls and texts from mobile to mobile, unlimited calls from mobile to landline, landline to landline, and landline to mobile. To enjoy this feature, customers can nominate five (5) Smart or TNT numbers as part of the Unli Fam Call.

     The Fiber Unli All 1399 delivers speeds of up to 100 Mbps, which is twice as fast as the previous plan at 50 Mbps. The Fiber Unli All Plan 1399 delivers great value for money – combining in one bundle a family calling circle and high-speed internet with unlimited Cignal TV– which allows customers to enhance their lifestyle while spending less for their digital services.

PLDT Home New Fiber Unli All Plans with Unli Mobile Calls and 2x Faster Speeds

PLDT Home Powers Bantayan Island, Boosts Local Tourism

     Bantayan Island, a pristine gem in the Visayas, has transformed from a tranquil escape into a thriving hub attracting tourists, remote workers, and digital nomads alike, providing a perfect blend of productivity and relaxation.

     Internet connectivity has been pivotal to this development in Bantayan Island. Now powered by PLDT Home’s most reliable fiber connection, Bantayan Island is primed to further enhance the quality of life of its locals and boost its economic growth. Fast and stable internet connection enable businesses in the Island to operate efficiently, empower residents to access essential online services, and allow visitors to enjoy seamless work and leisure experiences.

PLDT Home Powers Bantayan Island, Boosts Local Tourism

L-R (clockwise): Madridejos Vice Mayor Vincent Y. Villacrusis welcomes PLDT Home representatives

during a courtesy visit in Bantayan Island, Belvin Fariolen, a home-based mom-preneur in Bantayan Island High Speed Hitters Shiela Kiseo, Mika Reyes, and Iza Viray graced PLDT Home’s Beach Volleyball Clinic in Bantayan Island

Living the Dream: Tourism and Micro-Entrepreneurs Thriving in Bantayan

     Bantayan’s pristine beaches, rich culture, and warm hospitality have always drawn tourists. Now, with PLDT Home’s high-speed internet, the island is an ideal destination for digital nomads and remote workers seeking a blend of productivity and relaxation. The stunning natural beauty, combined with reliable connectivity, creates a perfect environment for inspiration and work.

Internet is one of the necessities of our tourists. Before they book, they ask if the area has a good internet connection. Here at Myrna’s Pension House, we have two [fiber plan] accounts with PLDT Home. For as long as tourism is booming here, I can say that I’m stable here,” says Madelle Tibay, a Pension House Manager in Bantayan Island.

     For home-based entrepreneur and virtual assistant Belvic Fariolen, a reliable home internet helps their family thrive in the Island. She’s grateful for having access to digital opportunitiesso that she can work and earn from home while also being a full-time mom.“My home business is online selling of bags, perfumes, and clothes. I’m also a virtual assistant. I like the work set up I have now because I’m just at home and I don’t have to spend a lot. The most important thing is that I can also focus on my children.”

Enhancing Island Life

     Beyond economic advantages, PLDT Home’s connectivity empowers the local community, significantly enhancing life in three (3) municipalities of the island: Bantayan, Madridejos, and Santa Fe. Residents now have better access to online education, healthcare services, and government programs. This digital transformation has improved the overall well-being of the island’s population, ensuring that everyone can thrive in this connected environment.

     Madridejos Vice Mayor Vincent Y. Villacrucis enthusiastically supports PLDT Home’s initiatives for Bantayan Island’s digital transformation. “Thank you for providing fast internet solutions in our province and providing a grassroot program through volleyball.”

     Bantayan Island represented Cebu Province, winning bronze at the Palarong Pambansa, a highly anticipated national sports event. To also support Cebu’s initiatives to encourage tourism through sports development in the province, PLDT Home brought PLDT High Speed Hitters Mika Reyes, Iza Viray, and Cebu’s very own Shiela Kiseo for an afternoon of Beach Volleyball Clinic at Santa Fe, Bantayan Island.

     As Bantayan Island continues to become more popular as a tourist destination, PLDT Home provides the digital infrastructure needed for its growth. By connecting and empowering more communities, PLDT Home is here with every Filipino family inmaking life better at home.Know more about how PLDT Home is enhancing the island life in Bantayan, watch this video.

PLDT Introduces the Next Generation of Fiber, Starts Roll Out of Ultra-Fast Gigabit Fiber Plans

     PLDT Home is again breaking new ground in Philippine broadband with the launch of its ultra-fast Gigabit Fiber Plans which will provide Filipinos with the fastest, most reliable internet available today. Prior to this, PLDT Home was also the first to introduce the then-unprecedented speeds of up to 1 Gbps, giving Filipinos a glimpse of the wonders of the Gigabit Era of the internet. With the new Gigabit Fiber Plans, Filipinos will now have access to internet speeds of up to an astounding 10 Gbps.

     “We are proud to usher the Filipino into the Gigabit Era,” said Jeremiah de la Cruz, Senior Vice-President and Head of Consumer Business Home. “Our commitment is to be at the forefront of digital innovations, blazing the trail to give our countrymen the technologies which will open doors to meaningful opportunities that will make their lives better. We exemplify that today by pioneering the next generation of Fiber which allows PLDT Home to deliver Gigabit-speeds straight to the Home.”

PLDT Introduces the Next Generation of Fiber, Starts Roll Out of Ultra-Fast Gigabit Fiber Plans

PLDT SVP and Head of Consumer Business Jeremiah de la Cruz reaffirms the company’s commitment

to making Filipinos’ lives better as the leading telco ushers the country into the Gigabit Era.

PLDT Home launches The Learning Hub

     In line with its commitment to make digital services accessible for Filipinos and to help uplift lives across the country, PLDT Home, together with Zone V Camera Club and the Virlanie Foundation, launched The Learning Hub in Barangay Bagong Silangan, Quezon City. This initiative aims to empower Filipino students and their communities through reliable broadband internet connectivity, linking them with the rest of the world, and providing much-needed access to quality learning resources.

     The Learning Hub seeks to provide Filipino children with a free-to-use learning space, powered by fast internet connection from PLDT Home and learning tools such as computers with digital applications. This initiative was likewise designed to unlock livelihood opportunities to benefit low-income families, while also offering communities with a safe entertainment hub.

PLDT Home launches The Learning Hub

Catch these exclusive Holideals gifts from PLDT Home this Christmas

     PLDT Home is playing Santa this Christmas with overflowing gifts for families. The PLDT Home Holideals promo is back with a trove of rewards including exclusive deals, treats, and chances to win smart entertainment and appliance packages.

     If you haven’t completed shopping for your Christmas gifts yet, PLDT Home’s Holideals got you! PLDT Home enables you to get the most value out of your gift purchases by giving you more rewarding experiences that you can share with the whole family at home this holiday season.

Catch these exclusive Holideals gifts from PLDT Home this Christmas