Beauty Elements Ventures Inc. brings beauty to light to millions of Filipinas for 10 years and Kojiesan is the star burning brighter than ever. Beauty Elements Venture’s Inc. (BEVI), the manufacturer of the country’s favorite skin-lightening product, Kojiesan, celebrated its 10 fruitful years of bringing a lighter, flawless and more beautiful complexion to Filipinos in a grand event early this month.
I was one of the invited media guests in celebrating this milestone. The event was held at Sofitel Philippine Plaza last August 8, 2016- a thanksgiving and inspirational event that aims to look back at BEVI's humble beginnings and share their success story with their trade partners and consumers as well. Highlights of the event below.
BEVI’s success story is a testament to the undaunted determination of its owner. From a few dozen orders to millions of bars sold, the soap steadily became a favorite among Filipinos. The innovative product reached consumers across the country, and soon after, distribution went worldwide as an export commodity.
Kojiesan's success story:
BEVI started in a humble office in a residential area of Makati. Now, the company operates from an entire building. It also owns 6 hectares of manufacturing facilities in San Pablo, Laguna, providing employment to more than 500 employees.
BEVI launched the original kojic acid soap formulated the traditional Japanese way and made it even better by adding high-grade virgin coconut oil into the mix. I presume that you already know Kojiesan and the star product Kojiesan Kojic Acid Soap. Let me share with you important facts about the soap and how it works.
What is Kojiesan?
- Kojiesan is an exceptional treatment to even out skin tone, erase dark spots, and other forms of skin pigmentations.
- It also corrects skin discoloration while lightening the skin.
- Results vary individually. How your skin reacts to any skin lightener will depend on your unique skin sensitivity, the extent of the pigmentation, and/or daily sun exposure.
- Initially, an improvement should be seen in the first or second week, then the ultimate result within the next 30 days or a few weeks thereafter.
Kojiesan product lines:
1. The Kojiesan Classic Line includes the Skin Lightening Soap, Cleanser+Toner, Face Lightening Cream, and Body Lightening Lotion.
1. The Kojiesan Classic Line includes the Skin Lightening Soap, Cleanser+Toner, Face Lightening Cream, and Body Lightening Lotion.
2. The Kojiesan Dream White Anti-Aging Line includes the Anti-Aging Soap, Anti-Aging Facial Toner, Anti-Aging Creams (day and night), and Blemish Control Cream.
3. Kojiesan Men Line includes the whitening soap, body wash, and facial wash.
4. Bellic Peel and Glow Brightening Line includes brightening body wash, brightening body lotion, brightening facial toner, brightening day and night cream, and brightening soap
The Kojiesan promise:
With more tricks than truth behind what brands say, Kojiesan enjoins us to be careful with what we buy. Some labels brandish catchy, creative terms ---triple effect this, intensive that, pinkish white whatever, and touting invented numbers --- 4 tones fairer, 7 days faster--- with zero consideration for your natural skin’s reaction to adverse products.
And for all the claims and white lies told, the question remains: have they shown us results? It’s time we see the light. No lab-made chemical complexes, no marketing-invented promises. Just you and your natural beauty, shining at its lightest.
The proof is in the pigment, and seeing is believing. So don’t let those brands tell you what works for you. Join the millions who’ve witnessed visible results, because it’s time to bring your skin to light with the country’s No. 1 kojic soap: KOJIESAN!
“We will continue to innovate products and expand our distribution to bring the highest level of consumer experience to a greater number of people. We want to be known as the company who delivers quality and effective products,” says BEVI marketing head, Tricia Gregorio.
Kojiesan UnbeaTEN 10th Anniversary Event Thank you so much for having me :) |
Kojiesan's commitment to quality is reflected in the recognition it garnered for five consecutive years as “Bath Soap Brand of the Year” at the Watson's Health and Beauty Awards and Consumer “SM Top Choice” Awards.