SM World of Beauty

Tuesday, June 13, 2017

     I was in high school, I often hear my mom talking to my titas who live abroad about makeup brands that are not available locally. Two of my aunts work at Macy's that's why if there's a new shade of lipstick from my mom's favorite brand, she will just tell it to them but it will take a year before the balikbayan boxes will arrive at our doorsteps.

     To cut a long story short, it's hard to buy makeup from brands that are exclusively available abroad but now, hoarding buying is a breeze because all the coveted brands from different parts of the world are exclusively available at SM World of Beauty! Let me share with you some of my fave brands from around the world below :)

SM World of Beauty

     No need to shop online and wait for weeks or even months of shipping. Just visit SM Beauty Section in all SM branches nationwide and I'm sure you'll see the products that you've been longing for a long time now in the shelves. Here are the brands from the following continents:

SM World of Beauty
Here are some of the brands from all over the world!

Be A Chic Asian

     Be your own Song Hye Koh and learn how to perfect straight eyebrows and dewy looks with these time-tested Asian favorites like K-Palette, 4U2 Cosmetics, Shiseido, Tony Moly, Etude House, Kate Tokyo, Holika Holika, and Can Make Tokyo. I have tried almost all the brands here except the last two and my first love will always be Etude House :)

SM World of Beauty
Etude House

SM World of Beauty
Etude House's Best-Selling products

Get This Trendy Western Urban Look

     Hollywood glam is always chic and red-carpet ready so make sure the steps of how to achieve this look are in your arsenal so that you’re always ready for a special night out. The following brands must be on your lists like Maybelline New York, Covergirl, Revlon, Max Factor, Wet N Wild, L.A. Girl, NYX, In2It, BYS, Jordana, VMV Hypoallegenics, and Jordana.

SM World of Beauty
In2It

     These brands are well-loved by many. Most of the MUAs (makeup artists) are using these brands and if you look in their stash, you'll see not one but two or more of the brands mentioned above. One of my faves among the bunch is In2It.

SM World of Beauty
In2It's Best-Selling products

For that Filipina Glow

     Dare to bare it all and embrace the true beauty of your skin! Perfecting the Filipina glow is something we all should be proud! These local brands rock, so be sure to check out Fashion 21, Ever Bilena, Features & Shades, Happy Skin, Shawill Cosmetics, Pink Sugar, and Nichido.

SM World of Beauty
Happy Skin

     At first glance, you'll think Happy Skin is an international brand. Their colorful packaging and catchy product names have captured the heart of beauty aficionados here in the country.

SM World of Beauty
Happy Skin's newest products

Don This Classic Euro Look

     Elegance and sophistication never go out of style. For a fool-proof, beauty addict-approved look, why not try a classic European twist? I'm sure that some of you are avid fans of L'Oreal, Sleek Makeup, Catrice Cosmetics, The Body Shop, Essence, Flormar, BeYu, Makeup Factory, Deborah Milano, and Ingrid Cosmetics. 

SM World of Beauty
L'Oreal

     The rockstar of the brands above- L'Oreal is making makeup junkies happy every time they launch a new line of lipstick or foundation. I've known this brand for a very long time now and they're still glamming up Filipinas from head to toe!

SM World of Beauty
L'Oreal's newest products

     SM World of Beauty event was an awesome one. I enjoyed the games in participating booths and got to take home lots of beauty products too. If you're looking for a brand of makeup that you think you'll only find abroad, think again. Visit SM Beauty and see the wide array of beauty products that will save you from spending plane ticket just to hoard your favorite brands abroad.

What are your favorite brands of makeup above?

For more information on SM Beauty
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Follow them on Instagram: @smbeautyph
#SMWorldofBeauty

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