If there's one thing that I want to achieve other than flawless skin, it's the right hair color for my asian skin tone. Having colored hair can make ones personality stand out in the crowd so if you want to have a flattering hair color, it should complement your skin tone. I know that choosing the right hair color is not that easy because there's a wide range of colors to choose from. It's also hard to decide because not all color treatment products will show beautiful and radiant on each hair strand. I know there's a lot of considerations that we make before we push through it and for me that includes the shade, the salon, the stylist, the price and the most important is the brand of hair color that you'll use. So are you ready to Wear your color proud?
Filipinas deserve to have their beauty brought out and developed the best way possible. With this, Filipinas everywhere will be empowered to showcase their looks and character. As the leading provider of hair color in the Philippine salon industry, it is L’Oreal Professionnel’s advocacy to be able to provide all Filipinas the best hair color using the right hair color brand for them and we want to do this through proper consultation and diagnosis. It is our aim to be able to educate hairstylists on the science of proper skin tone diagnosis to give all types of Filipina - mestiza, morena or chinita- the hair color that suit them best.
This is why we launched the Wear Your Color Proud Campaign. Through this initiative, we intend to bring back proper consultation and diagnosis in the salon. The campaign targets to create a discussion between the hairstylists and their clients on what color would go best with any Filipina skin tone. An integral part of this campaign is the Color Consultation Diagnosis Guide and Training to aid both the hairstylists and their clients based on the latter’s skin tone as well as a clear understanding of L’Oreal Professionnel’s color brands for the clients’ preference. With are liable education tool and guided consultation and diagnosis with the hairstylist, the Filipina client is now given the power to properly choose the hair color that will suit her best, allowing her to have informed control over the hair color she wants to achieve.This collaborative effort will also make the client feel more comfortable over her decision, giving her a boost of confidence and satisfaction.Filipinas deserve to have their beauty brought out and developed the best way possible. With this, Filipinas everywhere will be empowered to showcase their looks and character. As the leading provider of hair color in the Philippine salon industry, it is L’Oreal Professionnel’s advocacy to be able to provide all Filipinas the best hair color using the right hair color brand for them and we want to do this through proper consultation and diagnosis. It is our aim to be able to educate hairstylists on the science of proper skin tone diagnosis to give all types of Filipina - mestiza, morena or chinita- the hair color that suit them best.
Wear your color PROUD!!! EVERY FILIPINA – MESTIZA, MORENA OR CHINITA – CAN NOW BE PROUDER OF HER COLOR + GIVEAWAY! |
Wear your color PROUD!!! EVERY FILIPINA – MESTIZA, MORENA OR CHINITA – CAN NOW BE PROUDER OF HER COLOR + GIVEAWAY! |
For this campaign, L’Oreal Professionnel has partnered with theProfessional Models Association of the Philippines (PMAP). With a healthy mix of different kinds of Filipinas in its roster of talents,PMAP is the perfect partner to represent the campaign. Just like the “it-girls” of PMAP, any mestiza, morena or chinita can achieve the hair color she wants by working closely with her hairstylist in selecting the right shade that suits and exhibits her skin tone best. To be able to execute this grand partnership in a sensational manner it truly deserves, L’Oreal Professionnel mounted a beauty and fashion shoot with non-other than Photographer Sara Black and Fashion Designer and Project Runway Philippines alumna Milka Quin. Together, the team was able to elegantly express the message the campaign aims to convey – that every Filipina - mestiza, morena or chinita - can now be be prouder by having the most ideal hair color for her.
#proudmorena |
#proudmestiza |
#proudchinita |
Now, it is your chance to get the hair color that will suit your skin tone best! L’Oreal Professionnel is holding the Wear Your Color Proud Week where women are invited to get the hair color that will truly bring out the best in them and will make them prouder.
This November 11 to 15, we are offering a special promotion: For every hair color service that one person will avail, get another hair color service for a friend absolutely FREE!
This November 11 to 15, we are offering a special promotion: For every hair color service that one person will avail, get another hair color service for a friend absolutely FREE!
Wear your color PROUD!!! EVERY FILIPINA – MESTIZA, MORENA OR CHINITA – CAN NOW BE PROUDER OF HER COLOR + GIVEAWAY! |
Wear your color PROUD!!! EVERY FILIPINA – MESTIZA, MORENA OR CHINITA – CAN NOW BE PROUDER OF HER COLOR + GIVEAWAY! |
This will be available in the partner salons of L’Oreal Professionnel: Bench Fix Salon; Bang’s Tony and Jackey; Henri Calayag Salon; Philippe Tordjman Le Salon; Regine’s
Get the best hair color for your skin tone by availing of this exclusive offer during the Wear Your Color Proud Week. But before this, I'll be one of the firsts to be part of this color movement and I'm giving away the slot for my +1! This event will happen atBENCH FIX SM FAIRVIEW TONY AND JACKEY- SM NORTH ANNEX on OCTOBER 26, 2013 around 3:00pm (this is a tentative schedule only, it's subject to changes)
Get the best hair color for your skin tone by availing of this exclusive offer during the Wear Your Color Proud Week. But before this, I'll be one of the firsts to be part of this color movement and I'm giving away the slot for my +1! This event will happen at
MECHANICS:
1. Follow @LOrealProPH on Facebook, Instagram and Twitter.
2. Follow me thru GFC, Bloglovin, Facebook, Instragram and Twitter.
3. Regram or Repost in Facebook, Instagram and Twitter the Wear Your Color Proud Week poster and caption "I wanna be part of the 9000 Filipinas to Wear Their Color Proud!"
4. Tag @Kathneko on Twitter or @kathneko on Instagram or @Dear Kitty Kittie Kath on Facebook and @LorealProPh with hashtag #wearyourcolorproud
To know more about L’Oreal Professionnel Steampod and its #WearYourColorProud campaign, visit:
Website | http://www.lorealprofessionnel.com
Facebook | http://www.facebook.com/LOrealProPH
Instagram | http://www.instagram.com/LOrealProPH
Twitter | http://www.twitter.com/LOrealProPH
Youtube | http://www.youtube.com/LOrealProPH
Steffi Romero
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Dovi Amor Sabong
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Dovi Amor Sabong
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aww, I wanna join this so badly, but I'm in Cebu...huhuhu
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sherry ann gole cruz
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Lynee Ayuban
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Jo-An Victorio
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Name: Reylyn Cruz
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@Hollie- aww, sayang :( hope meron din dyan para ma try ng mga Cebuana bloggers.
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