Nestle NANKID Parentology+ Launch

Wednesday, February 14, 2018

     Some ten years ago this world was vastly different, causing anxiety among parents trying hard to provide their children a future full of possibilities. Different factors have redefined the way people do and view things. Think of the shifts advancement of technology, environmental changes, and lifestyle shifts that have so much so that today’s parents sometimes feel overwhelmed by the world their children are growing in.

     Children who were born a generation ago are lucky because they often ate home-cooked meals and played games with neighbors. While today’s children often consume fast food items while playing video games on their handhelds. No more parks and outdoor spaces as they have been replaced by sprawling malls, while the ever-increasing population has meant traffic congestion, pollution, and other urban challenges that did not exist or were not as bad ten years ago. As a result, many children have become couch potatoes with limited socialization opportunities. A number of growing kids struggle with issues such as obesity, socialization difficulties, attention problems, and the like. Think you can change this situation now? The answer is YES!!! Scroll down to know more how :)

Nestle NANKID Parentology+ Launch



     Worse, there are factors that parents feel they could not do much about such as family health history, to name a few, which could potentially influence their children’s future.

     Despite all these challenges, parents still possess the power to reshape the future of their children. With commitment, knowledge, and support, they can build a better future for their kids.

Nestle NANKID Parentology+ Launch

     To guide parents in reshaping the future of their children, Nestlé NANKID is partnering with them in advancing Parentology+, an advocacy to help parents take charge of their future with simple steps that can be taken right at home. These day-to-day measures cover the different phases of life, such as diet and nutrition, exercise and activity, socialization, and creativity.

Nestle NANKID Parentology+ Launch


     To launch Parentology+, Nestlé NANKID will be holding a series of events to bring the advocacy closer to parents across the country. The events will feature bloggers who are also parents, and who can share their experiences about different aspects of their parenting journey. Blogger Stephanie Zubiri-Crespi and Nestlé Nutritionist Ms. Aleli Magtibay will give insights on nutrition and diet. Football player Anton del Rosario will share how he got his son to embrace an active lifestyle and love sports. Entrepreneur and stylist Cat Arambulo-Antonio will speak on how she helped her children learn to socialize with their peers, and tidbits on how to stimulate their creativity and confidence.

Nestle NANKID Parentology+ Launch
Cat Arambulo-Antonio with son Asher Antonio; Stephanie Zubiri-Crespi with son Sebastian Crespi; Anton del Rosario and son Myles Luna; Steph Kienle-Gonzalez; Mikaela Martinez with son Tyler Martinez; Mazie Lim, Consumer Marketing Manager for Premium Milks of Nestlé Philippines; Apple Raperoga, Consumer Marketing Manager for Premium Milks of Nestlé Philippines; Arlene Tan-Bantoto, Business Executive Officer - Nestlé Infant Nutrition Philippines



     Nestle NANKID Parentology+ recreates a typical home and its rooms and consist of three stations touching on three important topics: Food, Physical Activity and Socialization. Each station will be decked out to be Instagram-worthy for those who want to share their family bonding moments on social media so make sure to check it out! 

1. Nutrition + is a foodie station where you have to fill your day with ways on how you can stay lean Don't forget to get that drool-worthy photo.

Nestle NANKID Parentology+ Launch

2. Play+ is a play station where kids and kids at heart look for clues hidden in each ball found in the ball pit. All clues lead to discovering how we should engage in activities that contribute to our overall well-being.

Nestle NANKID Parentology+ Launch

3. Social+ is a social station where guests had to partner up in order to finish a song using the giant piano.

Nestle NANKID Parentology+ Launch
Cat Arambulo-Antonio and son Asher

     To up the ante, special keepsakes and lots of freebies will be given to the participants. And for added excitement, Nestle NANKID will be giving away Instax SQ10 cameras to two lucky attendees in each run!

     Parentology+ kicks off last February 3 to 4 at the Activity Center in Trinoma Mall, which starts the Metro Manila run. To reach more parents, it will be followed by events in:
  • SM City Clark on February 10-11
  • Abreeza Davao on March 3-4
  • SM City Cebu on March 17-18

For more details about Nestle NANKID Parentology+ 
Like them on Facebook: NANKIDOPTIPRO

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