Dove Ultimate White Deo Presents Unspeakably Yours: The Underarm Monologues

Thursday, September 13, 2012

     Last August 28 Ms. Lhen Hasal of Ogilvy Public Relations Manila invited me to experience a night that will showcase the launch of Dove's new line of underarm product. Filled with fun and laughter, Dove introduced this promising deodorant together with Upstart Productions through Unspeakably Yours: The Underarm Monologues. 

     I arrived just in time and was amazed by the set-up of the place. Free flowing champagne and a sumptuous dinner was served before the play started. I don't have any idea what this monologue's all about. I must admit that I'm not the type who will reserve a seat just to watch theatrical shows. I'd rather go clubbin' or spend the night chillin' with my friends and siblings but after seeing the energetic, talented and gorgeous ladies I said to myself that I need to make this a new hobby! I'm so impressed with their performance and felt goosebumps while they deliver their lines. I really enjoyed the night and amazed with the performance. I went home empowered saying A-WOmen! Do you want to know why? Just read more and find out :D

Dove Ultimate White Deo Presents Unspeakably Yours: The Underarm Monologues
Dove Ultimate White Deo Presents Unspeakably Yours: The Underarm Monologues
Dove Ultimate White Deo Presents Unspeakably Yours: The Underarm Monologues
Super love everything! Beef Salpicao, Tomato Penne Pasta, Roasted Chicken, Fish Fillet, Roast Pork and Cheese Sticks FTW!!!
Dove Ultimate White Deo Presents Unspeakably Yours: The Underarm Monologues
     Dove Deodorant recently collaborated with Upstart Productions to present Unspeakably Yours: The Underarm Monologues. Inspired by stories from real women, this original outspoken comedy explores views on an intimate part of the body that females love to hate and hate to love: their underarms.

     Beauty and Underarms rarely go together. In fact, women rarely talk about underarms, and women talk about everything. This is because many Filipinas are unhappy with their underarms: dark spots, chicken skin, odor and rough patches – real issues, but hardly the things you’d want to talk about over coffee. Still, real women, their issues, frustrations & joys, have always been Dove’s advocacy, so the idea of starting a conversation about one of the least talked about body parts stemmed out – what if your underarms could talk? What would it say to YOU, and what would YOU say back? Will it say something like Planet of the Apes or The Dark Knight Rises? I'm sure you're thinking of something right now and you can relate to what I'm saying, right?

     The underarms, perhaps the last thing a woman would think of when asked about her best beauty asset. Still, 87% of women think their underarms CAN be a beauty asset …IF ONLY they looked better!* But women can’t really consider their underarms as an asset if they don’t like the way they look. Unfortunately, that is exactly how more than half of women feel about their underarms with more than half ranking it as one of the body parts they are unhappiest about.
Dove Ultimate White Deo Presents Unspeakably Yours: The Underarm Monologues
The stage is set If your underarms could talk, what would it say? #underarmmonologues
Dove Ultimate White Deo Presents Unspeakably Yours: The Underarm Monologues
Axilla- another name for underarm
Dove Ultimate White Deo Presents Unspeakably Yours: The Underarm Monologues
Not Amen but A-Women!!!
Dove Ultimate White Deo Presents Unspeakably Yours: The Underarm Monologues
Thank you very much ladies for the wonderful performance :)))
Dove Ultimate White Deo Presents Unspeakably Yours: The Underarm Monologues
Unspeakably Yours: The Underarm Monologues is written by theater veterans Joel Trinidad (“Kaos”; “Breakups and Breakdowns”) and Cathy Azanza-Dy (“Love, Loss, and What I Wore”; “I Love You, You’re Perfect, Now Change”), and directed by Cathy Azanza-Dy and Jenny Jamora. The show stars (in alphabetical order): Caisa Borromeo, Mayen Bustamante-Cadd, and Angela Padilla. It is directed by Cathy Azanza-Dy and Jenny Jamora.
     Through the play, Dove Deodorant wishes to advocate that women should embrace and love their underarms, by first being comfortable enough to talk about them, and taking the time to care for and look after them. Espousing love for an otherwise hated body part perfectly affirms the Dove’s long-time celebration of real women and our view of beauty.
  • Did you know that when you shave, 30% of what is shaved off is actually your skin? 
  • Did you know that when you pluck, your underarms become more prone to ingrown hair? 
  • Did you know that repeated waxing can expose new skin cells too soon leaving skin irritated, dull and dry?
     Among whitening deo users, a common concern is stubborn dark spots or patches that just won’t go away. Women have tried many things: home remedies, derma/laser treatments, even make up, but these dark spots remain unsolved. Today, Dove introduces its latest innovation for underarm skincare and whitening: Introducing NEW Dove Ultimate White - Dove’s premium deodorant made specifically to whiten those stubborn dark spots in the underarm area.
     Dove Ultimate White Deodorant has ¼ moisturising cream, 2x licorice extracts and Vitamins E and F that nourish beneath the skin surface to effectively whiten and smoothen the underarms. It also has Omega 6 that works deep within the epidermis to reduce melanin formation and give precision whitening. Dark skin cells are slowly lifted away, revealing whiter, smoother underarm skin.
Dove Ultimate White Deo Presents Unspeakably Yours: The Underarm Monologues
Thank you Dove (Unilever) and Ogilvy PR Manila for this gift :D
Dove Ultimate White Deo Presents Unspeakably Yours: The Underarm Monologues
Dove Ultimate White is now available at supermarkets and groceries nationwide in four formats: 40 ml Roll-on (at a standard retail price of P95), 40g Stick (SRP P170), 70ml mini deo-spray (SRP P115) and 169ml/100g deo-spray (SRP P195)
Dove Ultimate White Deo Presents Unspeakably Yours: The Underarm Monologues
Dove Ultimate White Deo Presents Unspeakably Yours: The Underarm Monologues
A nude chiffon blouse from F21 :D
Dove Ultimate White Deo Presents Unspeakably Yours: The Underarm Monologues
*photo grabbed from  https://www.facebook.com/ruthiliciousblog *
Bloggers, Moi and Ruth of ruthilicious blog
Nice meeting you Ruth :D

Follow Dove on Twitter @doveph, #underarmmonologues. 


For more information, please contact: 



Lhen A. Hasal

Media Relations Manager
Ogilvy Public Relations, Manila
24F Picadilly Star Building
4th Ave. cor. 27th St. Fort Bonifacio Global City, Taguig
Office: (+632) 238-7000 loc. 7050
Mobile: (+63) 917-8084924
Ogilvy Asia blog: www.asiadigitalmap.com



Czarina De Leon                                        Grace C. Enriquez 

Brand Manager                                           Account Director 
Unilever – Dove Philippines                      Pulse Communications/Ogilvy Public Relations Manila                         

Contact Nos.:0939-9178949                    Contact Nos.: 238 7021 / 0917 8030857 
Czarina.de-leon@unilever.com                 grace.enriquez@ogilvy.com





5 comments

  1. Sounds like a fun event!

    xo,
    janmloves.blogspot.com
    I'm having a giveaway on my blog if you're interested :)

    ReplyDelete
  2. buti naman nagenjoy ka kath! :)

    ReplyDelete
  3. @JanM- Hi there. I recommend you to watch the monologue. Super fun!!!

    @Hazel- Thanks Hazel sa replies that night :D Enjoy super. There will be another run, I have the teaser video and will upload it tapos lagay ko din yung schedule. Nuod kayo ng sister mo :D

    ReplyDelete
  4. Aaaw!!! I have a picture here!! Nice to meet u too! =)

    ReplyDelete
  5. @Ruth- Hello! hehehe :) hope to see you on future events.

    ReplyDelete

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