Feature: Pure Beauty Urban Shield

Sunday, October 29, 2017

     Did you know that your skin is exposed to different kinds of pollutants everyday? These are dust, dirt, and UV rays that will have negative effects on your skin in the long run if not addressed properly. While there are so many whitening and anti-aging products in the market that is easily accessible, I haven't seen a product line that works to protect the skin from harmful effects of pollution that's why I was surprised when Watson's Philippines sent the full range of Pure Beauty Urban Shield line. 

     The newest product line that will nourish and protect your skin from inside out is here! It will be Filipina's best bet for that 8 step Korean skin care regimen. Pure Beauty Urban Shield line is the first of its kind in the country, inspired by nature and infused with antioxidants from pomegranate. More information about the line below. 

Feature: Pure Beauty Urban Shield

Pure Beauty Urban Shield
  • A line that is perfected by science to become your skin's most potent shield against skin-damaging elements.
  • This is the brainchild of renowned Korean dermatologist, Dr. Seong J. Kim.
  • At the panel testing, 9 out of 10 women who tried the line claimed that their skin was more supple and hydrated.
  • Dr. Kim explained that Urban Shield offers three-level protection.
  • Layer 1- having fermented pomegranate fruit extracts and other plant extracts with high antioxidant content.
  • Layer 2- having patented IBRs with anti-pollution and natural skin defense properties.
  • Layer 3- having ultra-shielding agents, Galatomyces Fermented Filtrate and Phyto-Placenta, which make the range the best of its kind.

Feature: Pure Beauty Urban Shield

     The Pure Beauty Urban Shield line is something you might want to consider if you're planning to do the nth-step (8-step for this line) Korean skin care regimen. You already have a makeup remover wipes, foaming wash, toner, day cream, night cream, mask, serum, and eye cream. This regimen is tasking but for the sake of fresh and youthful skin, why not!? Pure Beauty Urban Shield is composed of the following products:

1. Pure Beauty Urban Shield Makeup Remover Cleansing Wipes P299
  • Contains 20 wipes per pack.
  • Removes all makeup, pollutants, and excess oil in one swipe.
  • Moist and smooth on skin, they are impregnated with Urban Shield Complex, Swiss Radicare, Bulgarian Rose Water and herbal extracts known to protect, soothe, and rejuvenate.
  • Say no to residue, just fresh and clean skin after use.
  • I've been using this for days now and I love the floral scent of this wipes. 
  • It removes my bb cream, face powder, blush, and eyebrow powder easily.
  • I can say that the ribbed texture helps in breaking and melting down makeup during use.

Feature: Pure Beauty Urban Shield

2. Pure Beauty Urban Shield Clarifying Toner P1,299
  • This clarifying toner rinses away all traces of dirt and pollution. 
  • The skin is left moist and clear, refreshed and free of impurities. 
  • Formulated using the urban shield complex, it helps protect the skin while strengthening its natural barrier.
  • Contains organic floral extract that leaves skin supple and glowing.

Feature: Pure Beauty Urban Shield

3. Pure Beauty Urban Shield Reviving Serum P1,699
  • This lightweight nutrient-enriched serum penetrates deeply, helps replenish and repair damaged skin to improve skin-tone.
  • The skin feels smooth and revitalised.
  • It has Urban Shield Complex and Phyto Placenta that helps boost skin defenses and minimise the lasting effects of pollution, giving a glowing, youthful-looking complexion.

Feature: Pure Beauty Urban Shield

4. Pure Beauty Urban Shield Protective Day Lotion P1,499
  • Provides your skin with perfect hydration and protection all day long to minimise the harmful effects of city living. This lotion shields the skin from environmental aggressors, revives tired and stressed skin, helps smooth fine lines, and wrinkles, and revitalises the complexion.
  • Urban Shield Complex shield the skin and helps combat free radicals while rejuvenating plant extracts deliver supple vital skin.

Feature: Pure Beauty Urban Shield

5. Pure Beauty Urban Shield Renewal Night Cream P1,699
  • Strengthen skin barrier, revitalise dull skin, and reveal natural radiance.
  • Contains restorative antioxidant of fermented pomegranate extract that combats pollution while it also contains rejuvenating Phyto Placenta, natural shield GFF, anti-pollution active IBR-Domin, IBR-Snowflake and IBR-Dragon plus proven organic extract that improve the skin's resilience and radiance.

Feature: Pure Beauty Urban Shield

6. Pure Beauty Urban Shield Recharging Mask P1,299
  • Revitalise, restore, and hydrate luminosity to the stressed skin as you reinforce and rebuild the skin barrier.
  • The skin is purified, oil is removed, and the complexion feels recharged.
  • The Urban Shield Complex gives renewed and radiant skin after use.
Feature: Pure Beauty Urban Shield

7. Pure Beauty Urban Shield Reviving Eye Gel P1,299
  • Revitalise your sensitive eye area with the fresh gel that helps protect delicate skin against stress and environment aggressors. 
  • It moisturises, smoothes fine lines, and helps combat the signs of aging.
  • Urban Shield Complex smoothes and protects and delivers brighter, healthier, more youthful eyes.
  • My current eye gel is bidding goodbye soon and I'm glad I have this to try out next. I'm so excited because this is also in gel form which I find easy to use and absorbs faster too.

Feature: Pure Beauty Urban Shield

8. Pure Beauty Urban Shield Clarifying Foaming Cleanser P899

     This skincare line is packed with the power of natural pomegrante extracts and Pure Beauty's IBR ingredients. The Pure Beauty Urban Shield line is perfect for girls-on-the-go because it will protect the skin against damaging pollution that it can get from day to night. I'll be musing more of my experience in my next posts. I'm planning to do a short review of the makeup remover wipes and eye gel mask.


Pure Beauty Urban Shield Line is available in all Watsons and SM Beauty Stores nationwide.
Like them on Facebook: SM Beauty
Follow them on Instagram: @smbeautyph
#PureBeautyUrbanShield #NaturesBestBarrier #WatsonsPH

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